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HomeTechnologyApple Dominates The Premium Smartphone Market With 40% Market Share In India

Apple Dominates The Premium Smartphone Market With 40% Market Share In India


Apple led the premium section in India with 40 per cent share, adopted by Samsung and OnePlus, with registering highest ever cargo share within the nation within the September quarter.

Apple reached its highest ever share of 5 per cent in India’s smartphone market throughout the quarter pushed by a powerful channel push forward of the festive season.

For the primary time ever, an iPhone (iPhone 13) topped the general India smartphone quarterly cargo rankings, in line with Counterpoint Analysis.

“By way of value bands, the premium section (Rs 30,000 and above) reached its highest ever share of 12 per cent throughout this quarter,” stated analysis analyst Shilpi Jain.

“The iPhone 13 grew to become the highest smartphone mannequin in Q3 2022, a primary for Apple in India,” she famous.

In response to knowledge from enterprise intelligence platform Tofler, Apple India logged a web revenue of Rs 1,263 crore, a development of three per cent (year-on-year) within the fiscal 12 months, as gross sales had been up an enormous 45 per cent.

In India, not simply high-end new-generation Apple telephones are flying off the cabinets, older technology fashions like iPhone XR, 11, 12 and 13 are actually common amongst those that can not afford the brand new handsets, because of engaging provides and schemes.

Samsung held the second spot within the premium section, and even led the handset (characteristic telephone + smartphone) market with an 18 per cent share. It additionally remained the top-selling 5G smartphone model in India.

OnePlus grew 35 per cent YoY in Q3 pushed by the Nord CE 2 sequence and Nord 2T. The model remained on the third spot within the premium section. OnePlus led the Rs 20,000-Rs 30,000 value band pushed by its Nord portfolio.

The corporate additionally captured the second spot in India’s 5G smartphone shipments in Q3 2022, stated the report.

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