Samsung India bought cell phones value Rs. 14,400 crore between September and October and recorded 99 p.c development within the premium class smartphones within the first three quarters of 2022, a senior firm official stated on Friday.
Samsung India senior director and head of product advertising and marketing Aditya Babbar instructed PTI that the corporate recorded a 178 p.c leap in gross sales in worth phrases of 5G smartphones between January and September 2022 on a year-over-year foundation.
“Samsung had a document festive season this 12 months. This was an impressive efficiency on account of nice income which we posted of Rs. 14,400 crore in a 60-day interval beginning September 1,” he stated.
With out disclosing the precise share, Babbar stated that the expansion was within the wholesome double-digit in comparison with gross sales throughout the festive interval final 12 months.
He stated that Samsung Finance Plus was one of many key contributors to the expansion and the transaction on the platform tripled to over 10 lakh throughout the festive season.
“The expansion has been significantly better in tier 2 and three cities but it surely has finished phenomenally properly in city centres as properly,” Babbar stated.
The corporate recorded 99 p.c development in worth phrases within the premium section smartphones priced above Rs. 30,000 apiece in January-September 2022 in comparison with the identical interval final 12 months.
“Samsung is the quickest rising premium section model in India on the again of S22 and Foldables telephones. Our development has been 99 p.c in Rs. 30,000 plus class versus January-September final 12 months,” Babbar stated.
Based on Counterpoint Analysis’s newest report, Samsung was the second largest smartphone vendor in India with an 18 p.c market share when it comes to quantity within the July-September quarter and remained the top-selling smartphone within the nation.
The corporate claims that its general cell phone enterprise grew by 20 p.c and has a 22 p.c income market share within the first 9 months of 2022.
“We have now additionally been the #1 model when it comes to worth since 2013. Customers are adopting extra 5G and premium telephones. We’re on the forefront of the democratisation of 5G with a Rs. 10,900 system. We have now 20 gadgets that are enabled with 5G. We’re number one within the 5G model for the final 4 quarters,” Babbar stated.
He additionally stated that the corporate will probably be rolling out software program updates throughout all 5G gadgets by November 15 and a lot of the gadgets have already began supporting 5G companies.